Dr. Mimi Zhou is a conversion copywriter who works with coaches and service providers to unleash the full impact of their words. Clients love that she can swiftly see the missing pieces in their messaging and copy and impeccably fill them in to bring their vision to life. By nailing their messaging and copy, Mimi supports her clients in leveraging their revenue in less time.
Before becoming a copywriter, Mimi earned her PhD in French literature from New York University, where her persuasive writing skills earned prestigious national grants that funded her research on the stories of King Arthur's knights (and their surprisingly complicated love lives!). Clients now hire her for her writing skills and storytelling know-how. She holds space for honest and vulnerable conversations that draw out the best parts of her clients and translates them into stories that draw audiences in.
Mimi's path to becoming a copywriter began when she snuck into a personal finance class at 22. This class opened her eyes to the empowerment that comes along with knowing how to manage your own money. She believes that all women deserve to make their own money and uses her copywriting skills to help female business owners do exactly that.